Global Footwear Distribution
The Global Footwear Industry
“According a Zion Market Research, by 2023 the global footwear market is expected to reach 320+ billion USD.”
German Footwear Exports 9.8%
German shoe exports increased by 9.8% to around 280 million pairs of shoes.
Footwear Export Pricing 14.2%
The average price of exported shoes increased from 19.31 euros to 22.04 euros, that equals an increase of 14.2%.
Market Penetration Rate 37.2%
The penetration rate in 2019 is 27% and is expected to reach 37.2% in 2023.
EU Export Countries 19.6%
The main customer countries in 2017 were France (+19.6% to 37.8 million pairs), Poland (+21.0% to 35.7 million couples) and the Netherlands (-13.7% to 26.3 million).
Top EU Export Country 20.0%
Among the non-EU countries, Switzerland was the main target for EU exports of clothing and footwear. EU member states sent clothes and shoes valued at € 6.4 billion to Switzerland in 2017 (equivalent to 20% of the total value of exports of clothing and footwear outside the EU).
Non-EU Markets 14.2%
The next largest non-EU markets was the United States (€4.5 billion, 14%), Russia (€2.9 billion, 9%), Hong Kong (€2.3 billion, 7%), Japan (€1.7 billion, 5%) and China (€1.6 billion, 5%).
German Offline Sales 75%
75% of German shoe buyers prefer stationary offline retail shops.
German Online Sales 25%
25% of German shoe sales take place in online shops.